Cross and Up Selling

Acquiring new customers requires time and effort, but once onboard they create excellent opportunities for cross and upselling. Asking the right questions and making appropriate suggestions can significantly increase overall purchase level, add revenue, and satisfy your client. The secret: uncover your customer’s unarticulated needs, and offer solutions in a professional and consultative way.

Cross-selling and up-selling create value for both you and your customers. Opportunities to help guide customers to make better buying decisions arise when you ask the right questions, make appropriate suggestions, and present options in a manner that does not seem pushy.

In this course, you will learn to identify opportunities to deliver more products and services to your customers, and to apply a proven selling process that makes decision-making easy. You will become confident presenting additional buying opportunities and higher margin alternatives, and your customer will thank you for it.
Identify ways to provide a more complete solution

Recognise and use opportunities to add value for customers

Apply a cross and up selling process to make decisions easy or customers

Apply methods that justify the need for cross and up selling
Primary Competency Categories:

Customer Acquisition

Customer Experience

Related Competency Categories:

Interpersonal Skills

Influence

Communication
Dale Carnegie Quick Tips for Outstanding Customer Service

It might sound simple, but driving profitability and growth stems from customer service and satisfaction. This guide offers practical customer service tips you can use immediately – and leave your competitors in the dust… every. single. time.

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Closing the Sale by Building Customer Relationships

To offer your customers value, you must first have a clear understanding of their needs. To that end, the most important thing you can do in any customer interaction is ask questions, and then listen. Once you have a firm grasp on their requirements, you can offer solutions and then ask for the opportunity to form a business partnership.

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